I think one of the hardest parts of maintaining a personal blog is honest writing.
I can only speak for myself but I constantly struggle with just how honest I should be. I’m not talking about lying. I’m talking about how much of myself and my real life I actually reveal.
Some call it transparency. But that’s a weird word. It makes me think of things that are see-through, like clear plastic.
For example, I decided to start this daily blog because I wanted to document my journey of going from Egypt (self-employed copywriter) to the Promised Land (owning a business).
I thought it would be interesting to keep a daily blog for 10 years to see how things unfold.
Along the way I would share things I’m learning and what it’s really like “behind the scenes” of making the transition from the self-employed quadrant to the business owner quadrant.
That all sounds nice, right? A blog about the journey. Cool.
But then I sit down to write and I immediately feel like I should filter things.
“Oh I can’t write about prayer and God because that be too offensive.”
“And I should really write about this thing I just read about in a book instead of this thing I just did in my business because the former will make me sound smart and the latter will make me look stupid.”
But sometimes people need to learn from the stupid things we do so they don’t do them too, right?
So why hide it?
And if my faith plays such a critical role in my life and business, why hide that too?
If I start hiding all these things then I’m doing you, my reader, a disservice. I’m not being honest. I’m not giving you a glimpse into what it’s really like in my world. I’m making up stories that sound good.
And that’s not what I want. I want this blog to have some substance to it. I want it to be real.
So I’m at a crossroads.
Do I “curate” content from my life that will have more of a mass appeal? Or do I really pull back the curtain and say, “Hey, this is really who I am. And this is really what I do.”
And if you have a personal blog you have to ask yourself that same question. I don’t think there’s a “right or wrong” answer. But I do think you should stick to one or the other.
Personally, for me I’m going to veer down the path of honesty and truthfulness. It may be uncomfortable and scary but at least it’ll be real.