We can spend a lot of time trying to answer questions nobody is asking.

Churches do it. Schools do it. Companies do it.

But you don’t have to do it.

Instead you can focus your energy on trying to solve real problems for real people.

That couple who visited your church may not be contemplating deep theological questions. Instead they be wondering how they’re going to pay the bills this month now that they’ve had an unexpected medical bill.

That student may not care to memorize the year the Emancipation Proclamation was signed. But they may be asking, “Should I go to college or travel the world after high school?”

Your new client may not care how fast your server can load his website. He just wants to know how you can help him get more leads.

It’s so easy to focus on the wrong questions. Questions that may interest us but nobody else.

To avoid this you simply need to pay attention to the problems people have in your sphere of influence. If you know how to solve one of those problems then do everything you can to help do that.